Do You Think That ‘Search Engine Optimization’ Should Be Renamed?

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Do You Think That ‘Search Engine Optimization’ Should Be Renamed?
Hi Matt, do you think that search engine optimization is descriptive in the way it is used today? Do you think we need to call it something else?
Mads, Copenhagen

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14 thoughts on “Do You Think That ‘Search Engine Optimization’ Should Be Renamed?”

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  6. Fellow white hats, today is the day! The day when we rise up and report the black hats, and banish them from our kingdom.

  7. Why would anyone rename the term Search Engine Optimization? I think Matt Cutts fairly well summed it up that there are always a few bad apples who will tarnish an occupation’s or industry’s image. The entire process from web design and development to advertising campaigns includes optimization techniques not only to make the sites more indexable by the search engines, but also to provide for the best user experience possible. This is an admirable endeavor.

  8. Well, even if the name was changed a thousand times, there’ll always be someone who’ll make the new name look bad. So why even bother. Instead of changing the name, maybe changing the people’s perception towards SEO is a lot better.

  9. El posicionamiento de un sitio web depende mucho de la optimizacion que se le de antes de emprender con una campaña de backlinks.
    Excelente video, aclara muchas dudas.

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