What Are Some Misconceptions In The SEO Industry?

What Are Some Misconceptions In The SEO Industry?
Hi, Matt. Which aspect of Google updates you think the SEO industry simply won’t get? Where do you see many SEOs spending too much energy on when they could be taking care of other things?
Computerklaus, São Paulo, Brazil

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26 thoughts on “What Are Some Misconceptions In The SEO Industry?”

  1. I disagree with these top comments. Google’s primary product is and will always be “the quality of its search results” and they will always strive to deliver that organically. Off course Google is always finding ways o make more money via Ads. As an SEO I truly believe that these updates Panda and Penguin came to make organic search results even better and punish those who try to game the algo. Prove to that is that I’ve always played by their rules none of my were ever affected by algo updates

  2. Hi matt, Everything you people make it as systematic it’s fine. When will we expect google updating option also comes under systematic?

  3. I believe he is only pointing out that one thing you could focus on more to get better positioning (then say only focus on link building) is the experience users have on your site… A better experience leads to longer visits, more recommendations, incoming links and return visitors. And that is pretty straight forward if you ask me… Thanks for the vids!

  4. I have been working on focusing on the UX (user experience) of clients websites and can say that it has been working for traffic, ROI and rankings. Google seems to be rewarding “good SEO” unlike before when black hat ruled. Keep up the good ALGO updates Matt!

  5. There’s one thing I don’t understand…how can a decrease in revenue be directly attributed to an algorithm update?

  6. The revenue misconception actually makes sense: they cracked down on a lot of adsense-heavy sites, which would have decreased their revenue.

  7. If you give the searcher what they want, Google will reward you. Plain and simple.

  8. I hear what you are saying about “Entertainment” (better known as user experience) but I would disagree about the shiny Cadillac.. wikipidia is still doing well.. nothing shiny about that site at all.. 🙂

  9. In many ways you are right djdaniel; I tried out a few searches after the Penguin update and still found top spots going to websites which I think are unsavory, tho’ legit. You can report spam sites to spam guy Matt Cutts from this video using the Penguin Spam Report.

  10. because their organic search result is so good after update that people don’t need to click google’s ads – the part of the screen that makes google money.

  11. I got it! soon we’ll need to update site design / UI every 3 months, then every 1 month – in order to engage visitors. More usability fun – more Top10 SERP’s!

  12. Thanks Matt, the video talks about common sense optimization which are more user friends, I beleive if the site is user friendly we cover most of our bases in SEO.

  13. I have a great user experience website, no links, no content and no traffic what am I doing wrong?

  14. I have a question: Matt, how come you see all these knobs in the air you are always turning with your hand? But I can’t. Is there something wrong with my eyes?

  15. If you still believe in push button money machines and one-click magic bullet software.I produce paydays of $2,744.00 and $3,650.00 and more on demand ALL THE SUPPORT..advice, guidance,tips..needed to succeed RNMONEAEYATHOME.HOSTEI.COM

  16. No offense, but I have my own opinion on Google’s motives behind Penguin: bit dot ly slash 13vAfXR

  17. Its true that google improved a lot in their search results because in the past we remember that if I was searching for a web designer, I got results of sites selling landing pages and affiliate websites.

    And yes, Google always says that Create Good Websites, not links.

  18. Still despite of Google’s penguin update, many seo companies still doing same thing that they were doing in past. And its true that those tactics still works for some people.

  19. Some website are designed for good user experience with Jquery .load. This penalise the SEO while it gives a very good Ux
    Google lies

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