YouTube SEO – Step-by-Step Video SEO Guide

YouTube SEO – Step-by-Step Video SEO Guide
It’s no secret that YouTube is one of the most-used search engines online. In fact, YouTube gets more searches than all of the other major search engines (like and Bing) put together.

That’s not to mention the millions of people that can see your video from “Related Videos” and other in-YouTube features. The key to getting traffic from YouTube is to leverage Video SEO. Although optimizing a webpage and a video have a lot in common, there are a lot of important differences.

Here’s how to rank videos by optimizing your videos with video SEO in mind.

First, you need to choose the right keywords for your video. This is massively important. Just like any page, your video needs to contain keywords that people actually search for online (you can easily find search volume information using the Google Keyword Planner Tool).

One you’ve found a keyword, you want to plan out your video script around that keyword. Just say the keyword a few times in your video and make sure the video is compelling so that people will watch it all the way through (audience retention is HUGE for YouTube SEO). That shows YouTube that you’ve uploaded a quality video.

Once you have an awesome video ready to go, upload it. Make sure your video title contains your target keyword…preferably at the very beginning of your title. Also write a long 200-400 word description that describes what your video is all about. That description should contain your target keyword at least twice.

Finally, get people to view your video. You can share it with your email subscribers, tweet it out or email people you do business with. The most important thing is that they watch as much of the video as possible.

So that’s all for my YouTube SEO tutorial.

If you’re looking to get more actionable videos like this one, make sure to subscribe to my YouTube channel right here:
[ne_semantic_video video_id=”_nEO_O2B8Zw” title=”YouTube SEO – Step-by-Step Video SEO Guide” upload_time=”2014-06-09T14:13:41.000Z” description=”It’s no secret that YouTube is one of the most-used search engines online. In fact, YouTube gets more searches than all of the other major search engines (like” duration=”PT8M5S”]

40 thoughts on “YouTube SEO – Step-by-Step Video SEO Guide”

  1. Hey guys, I make fashon/beauty/lifestyle videos and would love if you could come and check it out xx maybe we could even become YOUTUBE CHUMS!!

  2. I like how you explain it so simple. I need to implement more of that video techniques in my videos. Thanks

  3. #Henry Jeff Mardo FAn of yours here from Philippines. Soon you’ll see my website on top of google and it is because of you. 🙂 @Prem Kumar

  4. Your video always so eye opening ! Can’t wait to test these tips in my channel 😀

  5. thx your video is easy steps for begginners like me so easy to understand better cuz im always lost but learning so cool thx

  6. hi brian dean how can we get the high traffic keywords for youtube? I mean Is there a tool by any chance? can u make video to guide us to find the best traffic keyword.

  7. The tips you talk about are great for most video marketers. The videos I use are for local businesses and thus tend to be much shorter then what you recommend as they are more of an add like video then a tutorial or explainer video. I’m finding it much harder to rank these types of videos lately.

    I have a video I use to generated leads for attorneys that I ranked in Google & YouTube #1 for the past 2 years. Very steady views that generated leads per month. But in the past 4 months that video slowly fell to the 2nd page of Google and to #4 on YouTube. At this point the video is not generating any more leads.

    Do you have any experience with creating videos for local businesses and if so any recommendations. Great video by the way.

  8. great video! (and since i just newly learned comments matter to SEO, here’s some juice for you as a thank you – pls keep making more!)

  9. Thank you very much for all this information you’ve been sharing us! I know that with your help i will reach my goals. Please, keep going. Thanks for helping us and you know you have a new subscriber and follower. Blessings!

  10. Stopped watching as soon as you said to add tags including other channel names. Such things are just not done… Its disrespectful.

  11. You are the first person whom I subscribed, before watching the video.
    Reason? You showed up first on google, not just you but your website as well as this video.
    I’ll go with this guy no matter what….

  12. Brian dean. Can you make a video about Youtube Channel Suspension factors? and how to prevent youtube channel suspension…That will be great..

Comments are closed.


SDARR Studios is a digital marketing agency located in Chandler, Arizona. We specialize in content marketing, Search Engine Optimization, and link building. We have created strong business relationships with site owners around the world, making us a premier resource for link acquisition and featured guest posting.